How long would it take to go from idea for an iPhone or iPad app to a prototype that you can test with users? A month? A week? Few days? How about 30 minutes? What if you can prototype your next idea quickly and cheaply without learning any new tools or programming...
If you’re creating a new product, a question might be lingering in your mind: How do you find the right customers to interview? Here is one of the traditional methods for conducting customer interviews: 1. Make an educated guess about your target audience’s...
In the summer of 2004, I had my first entrepreneurship experience in an unlikely place. I was still working on my PhD, when I received an invitation to spend the summer at Microsoft Research. Some of the finest researchers there have been working my topic of interest,...
There is a popular method used in the East to capture monkeys: A hunter places a banana in a bowl with a narrow opening at the top, and fixes the bowl somewhere in the jungle. A monkey passes by and notices the smell of banana coming from the bowl. He inserts his...
