The Apple Hierarchy of Needs

4 Comments

4 Comments


  1. simon
    Mar 29, 2010

    I just don’t get this – if this is supposed to be a hierarchy from the top down shouldn’t need be above a want?

    (reply)

    • Amir
      Mar 29, 2010

      Simon – This is a bottom-up hierarchy, similar to Maslow’s hierarchy of needs.

      (reply)

  2. Oystein
    Jun 12, 2010

    iLoved this one, Amir! Great idea, and iFeel sorry for all those not in the crowd :-)
    By the way, thanks for a great presentation on SlideShare on “design thinking for startups”. I am a “born again” believer in the topic, and have taken the liberty to refer to it on my own blog. Cheers!

    (reply)

  3. LeslieW
    Aug 22, 2010

    Like =) PS this is @1wu from iOSDevCamp — couldn’t DM you but mail me at hci.stanford.edu if you’d like!

    Hope to see you if you’re around the last day of iOSDevCamp 2010.

    (reply)

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