There is very little for me to say after watching this.
Monthly Archive
for: ‘October, 2009’
Listening
Today I asked myself: Whom am I listening to?
Every day, I am presented with dozens, if not hundreds, of voices and opinions.
The voices of news anchors, journalists and bloggers.
The voices of book authors and narrators.
The voices of actors and show hosts.
The voices of my teachers.
The voices of my family and friends.
D3 – Designing with Clients
Few months ago, we started experimenting with a new Design workflow that we called D3. D3 stands for Deep Dive Design. Prior to D3, we used a communication-intensive process where we involve clients and users in the input and output of each design iteration: vision, usability metrics, stories, tasks, requirements, brainstorming, sketches, wireframes, and visual designs. The earlier and more frequently we communicated, the better quality designs we got, and the happier clients and users were.
We then thought about raising the communication bar further, and wondered what it would be like to have clients as active participant in the design process. So we decided to invite each client to spend a full week on-site with us. During that week, the client brings marketing, business and engineering team members to our offices and we spend 5-6 hours a day together, working on the following:
